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American businessman (born 1969)
Dana Frederick White Jr. is an American businessman who is the president and chief executive officer (CEO) of the Ultimate Fighting Championship (UFC), a global mixed martial arts organization. In 2025, White's net worth was estimated at over $600 million by Forbes.
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American mixed martial arts promotion company
The Ultimate Fighting Championship (UFC) is an American mixed martial arts (MMA) promotion company based in the Las Vegas, Nevada, area. It is owned and operated by TKO Group Holdings, itself a majority owned subsidiary of the WME Group. The largest MMA promotion in the world, the UFC has over 578 fighters contracted that fight across 11 weight divisions. The organization produces events worldwide and abides by the Unified Rules of Mixed Martial Arts. As of 2026, it had held over 750 events. Dana White has been its president since 2001 and CEO since 2023.
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