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Joe Rogan has renewed his partnership with Spotify in a new multi-year licensing agreement.
The Wall Street Journal, citing people familiar with the matter, reported that the deal’s terms are similar to those of Rogan’s previous Spotify agreement.
Spotify has been feeling confident recently about its internally-built tools – for instance its bespoke “large taste model" to better recommend music, and its Studio platform that can build bespoke podcasts for users. As such, it sees itself as more than a streaming platform – rather as “hundreds of cross-functional…