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Nike faces prolonged revenue and earnings declines, with management guiding high single-digit contraction through 2028. I rate NKE stock as a strong sell.
Freedom Broker upgraded NIKE from a "sell" rating to a "buy" rating and lowered their price objective for the company from $54.00 to $51.00 in a research note on Friday.
NIKE has seen its share price fall sharply in recent years, which puts fresh focus on whether the current US$35.15 level still lines up with the cash the business is expected to generate. After a long run as a global sportswear leader, the question now is how well the valuation stacks up against its underlying cash…