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German automotive manufacturer
Bayerische Motoren Werke AG, trading as BMW Group, is a German multinational conglomerate manufacturer of luxury vehicles and motorcycles headquartered in Munich, Germany. The moniker "BMW" first came into use when the German firm Rapp Motorenwerke changed its name to Bayerische Motoren Werke GmbH in 1917. Thereafter, in 1922, the name and assets of BMW GmbH were transferred to the aircraft manufacturer Bayerische Flugzeugwerke AG, thereby giving rise to the company known today as BMW AG.
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Years of declining sales amid falling demand and cut-throat competition in China, the world