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Google has begun rolling out Universal Cart in the U.S., giving shoppers AI-assisted tools to track prices, monitor inventory and complete purchases across multiple retailers through Search and Gemini.
Google began rolling out its Universal Cart in the United States Thursday (Oct. 15), making it available in Google Search and in the Gemini app, the
Google announces the US rollout of "Universal Cart," an intelligent cart feature for "Google Shopping" that was previously announced at "Google I/O 2026." "Universal Cart" is Google's version of a virtual shopping cart that allows users to manage items from multiple e-commerce sites all in one place. Universal Cart…